{"id":1756,"date":"2022-05-10T15:13:00","date_gmt":"2022-05-10T13:13:00","guid":{"rendered":"https:\/\/barcelonaoberta.cat\/barcelona-oberta-incorporates-two-new-members-el-corte-ingles-and-diagonal-mar\/"},"modified":"2022-11-29T14:25:53","modified_gmt":"2022-11-29T12:25:53","slug":"barcelona-oberta-incorporates-two-new-members-el-corte-ingles-and-diagonal-mar","status":"publish","type":"post","link":"https:\/\/barcelonaoberta.cat\/en\/barcelona-oberta-incorporates-two-new-members-el-corte-ingles-and-diagonal-mar\/","title":{"rendered":"Barcelona Oberta incorporates two new members: El Corte Ingl\u00e9s and Diagonal Mar"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">The Union of Commerce and Tourisms Hubs of Barcelona, \u200b\u200bBarcelona Oberta, incorporates two new members into the organization, El Corte Ingl\u00e9s and Diagonal Mar, to join efforts in its purpose of contributing to making Barcelona a better commercial city. <\/p>\n\n\n\n<p><strong>The entity has also closed collaboration agreements with Shoplive and LoyApp to promote the digitization of the establishments attached to its axes.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"845\" height=\"937\" src=\"https:\/\/barcelonaoberta.cat\/wp-content\/uploads\/2022\/09\/Diagonal-Mar.png\" alt=\"\" class=\"wp-image-1325\" srcset=\"https:\/\/barcelonaoberta.cat\/wp-content\/uploads\/2022\/09\/Diagonal-Mar.png 845w, https:\/\/barcelonaoberta.cat\/wp-content\/uploads\/2022\/09\/Diagonal-Mar-271x300.png 271w, https:\/\/barcelonaoberta.cat\/wp-content\/uploads\/2022\/09\/Diagonal-Mar-768x852.png 768w\" sizes=\"(max-width: 845px) 100vw, 845px\" \/><\/figure>\n\n\n\n<p>Barcelona Oberta has just added two new members to the organization, El Corte Ingl\u00e9s and the Diagonal Mar shopping centre. The two new associates share with the Uni\u00f3 d&#8217;Eixos Comercials i Tur\u00edstics their vision of Barcelona&#8217;s commercial model, betting on a more inclusive, balanced, open and cosmopolitan city for residents and visitors. Likewise, the union of commercial and tourist hubs has also signed collaboration agreements with two start-ups, Shoplive and LoyApp, with the aim of encouraging the digitization of the establishments associated with its hubs.<\/p>\n\n\n\n<p>At the moment, commerce in Barcelona faces important challenges, both from the point of view of the transformation and digital adaptation of businesses to the new habits of post-pandemic consumers, as well as to carry out initiatives and activities to recover the flow of visitors on the streets and shopping centers. In the current context, the rise of online sales, the establishment of a hybrid work model (telework and face-to-face) and the difficulties of mobility and accessibility in the city have caused a decrease in visitors to the city which is weighing on the recovery .<\/p>\n\n\n\n<p>Cities must move towards a more ecological, sustainable model with a kinder urbanism, with minimal harm to residents and visitors and without damaging their economic activity. We cannot forget that the retail trade sector in Barcelona generates 98,000 jobs, an occupation that would not be sustainable without the expenditure made by all, metropolitan residents and visitors.<\/p>\n\n\n\n<p>For this reason, one of the challenges of Open Barcelona is to contribute to the urban transformation of Barcelona to make it more sustainable and respectful of the environment, recovering its essence as a Mediterranean city, open, dialoguing and seeking great consensus. For this reason, the addition of reference organizations in the commercial sector, such as El Corte Ingl\u00e9s or the Diagonal Mar shopping center, very involved in the development of the city&#8217;s economic activity, brings dynamism, new criteria and a clear is committed to defending actions with a long-term vision that enhance Barcelona&#8217;s commercial model and place it in the ranking of the first cities in the world shopping.<\/p>\n\n\n\n<h2><strong>More about Barcelona Oberta<\/strong><\/h2>\n\n\n\n<p>Barcelona Oberta is the union of 22 commercial tourist centers that share a vision of the economic and social role of local retail, and represent shopping tourism. They are part of Barcelona Oberta:<\/p>\n\n\n\n<p><em>Agrupaci\u00f3 de comerciants i industrials de Barceloneta \u2013 ACIB<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 comerciants del carrer Pelai Centre i Rodalies<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 Rambla Catalunya i Travessers<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 Amics del Passeig de Gr\u00e0cia<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 Fundaci\u00f3 El Molino FEM<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 d\u2019Amics, Ve\u00efns i Comerciants de la Rambla i Pla\u00e7a Catalunya<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 de comerciants Born Comer\u00e7<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 comerciants Gaud\u00ed Shopping<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 d\u2019Amics i Comerciants de la Pla\u00e7a Reial<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 de Comerciants l\u2019Illa Diagonal<\/em><em><\/em><\/p>\n\n\n\n<p><em>Diagonal Boulevard<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 de Comerciants FEM Raval<\/em><em><\/em><\/p>\n\n\n\n<p><em>Associaci\u00f3 Front Mar\u00edtim Barceloneta<\/em><\/p>\n\n\n\n<p><em>Centre Comercial Les Arenes<\/em><\/p>\n\n\n\n<p><em>Diagonal Mar Centre Comercial<\/em><\/p>\n\n\n\n<p><em>L\u2019Eix Comercial Sagrada Fam\u00edlia<\/em><\/p>\n\n\n\n<p><em>Federaci\u00f3 d\u2019associacions de Barna Centre<\/em><em><\/em><\/p>\n\n\n\n<p><em>Porxos del Port<\/em><\/p>\n\n\n\n<p><em>Sant Antoni Encants<\/em><\/p>\n\n\n\n<p><em>Uni\u00f3 de comerciants Som Sant Antoni <\/em><\/p>\n\n\n\n<p><em>Westfield Gl\u00f2ries<\/em><\/p>\n\n\n\n<p><em>Xarxa de Comer\u00e7 Divers de Barcelona<\/em><em><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Union of Commerce and Tourisms Hubs of Barcelona, \u200b\u200bBarcelona Oberta, incorporates two new members into [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1326,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"_links":{"self":[{"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/posts\/1756"}],"collection":[{"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/comments?post=1756"}],"version-history":[{"count":2,"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/posts\/1756\/revisions"}],"predecessor-version":[{"id":2591,"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/posts\/1756\/revisions\/2591"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/media\/1326"}],"wp:attachment":[{"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/media?parent=1756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/categories?post=1756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/barcelonaoberta.cat\/en\/wp-json\/wp\/v2\/tags?post=1756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}